Executive Search and Job-Specific Talent Mapping for senior, specialist and business-critical appointments.
Corporate programmes from large workforce transition to highly personal executive outplacement.
Career strategy, positioning, interviews, salary negotiation, eLearning and one-to-one executive support.
Prototype note: final public statistics should be confirmed once before launch because historic documents contain different figures.
A moving editorial wall should make JstWORK feel current: media appearances, speaking, recruitment assignments, client programmes, webinars, coaching and founder commentary.
A selection of organisations JstWORK has worked with across recruitment, talent, career transition, training and advisory work.
Prototype note: before launch, we will confirm which client logos may be displayed publicly and the exact wording of each relationship.
These are the figures supplied for this homepage review. We will do one final statistics check before the site goes live.
Dear Natalia, I hope you are well since our interaction in December. It’s been an amazing journey seeing the impact of the knowledge I gained from the training transforming my career journey. After getting both my CV and LinkedIn optimized, I uploaded to a few recruiters’ websites and I have been headhunted twice. That has never happened in my career. I am still in discussion with them. Really hopeful to change my career path as anticipated. Thank you.
Hi Natalia, I hope you are well. This is a message of gratitude. Over the last two months, I have had interviews and nailed all of them with offers. Now I am in a position where I am torn on which offer to pick. It honestly feels great. And this is all thanks to your guidance. Thank you very much Natalia.
Natalia is a great professional and her depth of knowledge is amazing. She is a great trainer and very detailed. I believe grace has everything it takes to hit the roof of her career. Her attention to detail and energy is very noteworthy, I highly recommend her.
Natalia Polishchouk, you surely have a way of shedding light on grey areas. I now get it — showing the world what you know.
We met in March at the Women in Talent event at Foundry Africa. Thank you for introducing me to the potential of LinkedIn during the brief chat that we had. I landed a good job by being visible on LinkedIn thanks to your insistence on its power. I am sure I did not apply all the right tools on the platform, but the little I did landed me the job that has a great career growth path potential. Thank you so much. Keep doing the good work girl!
Hello Natalia, thank you so much for the interview and salary negotiation session, I really appreciate it. I managed to nail the interview and received my offer this week. Thank you for your guidance.
An outstanding delivery Natalia Polishchouk. A session both engaging and with great insight into the future of work using global trends. Transformational.
Greetings Natalia. I am proud of how you have opened our minds in the world job opportunities. It is because of you that I have got 2 different jobs in a span of less than 1 year.
You probably don’t remember me but I am a beneficiary of your masterclass long before Covid was a thing. I am now a firm advocate of the value you give to professionals seeking growth or trying to find value in their careers. You have so much to share and you do so passionately. I am now fully aware of what to expect in terms of career growth, work-life balance and so on. I was able to position myself in a way that got me noticed at the right level which I learned from the class. Keep working your magic.
Because we can’t spell success without U.
From the beginning, JstWORK.com has been built around one idea: work is personal. Behind every hire, career decision, redundancy programme and new opportunity is a person who needs to be understood.
Headhunter. Career strategist. Speaker. Founder. A human voice in a rapidly changing world of work.
Natalia Polishchouk is the Founder & CEO of JstWORK.com, bringing more than two decades of international recruitment, executive search and career advisory experience across multiple markets. Her career has been built on both sides of the employment conversation: helping organisations identify exceptional people and helping professionals understand how to position their value.
Her experience spans thousands of interviews, senior and specialist appointments, executive career coaching, workforce transition and large-scale outplacement. That depth gives her a rare view of what employers need, what professionals want, and where the two fail—or succeed—to connect.
Today, Natalia’s work is increasingly focused on what comes next: AI, the future of work, emerging career paths, changing recruitment behaviour, digital visibility and the new skills professionals and organisations will need to stay relevant. Her approach is practical, innovative and future-facing—but always grounded in people.
“Technology will change how we work. It should never make us forget who work is for.”
Recruitment intelligence, competitor research, talent mapping and real-world context—not assumptions.
Culture, motivation, potential, career direction and fit matter alongside hard skills.
AI, new career paths, digital visibility and changing skills are reshaping how people are found, hired and developed.
Every conversation should move somewhere: a stronger hire, a clearer career, a better transition or a new possibility.
From television and radio to HR forums, schools, leadership events and corporate rooms, Natalia has spoken about recruitment, job search, digital careers and the future of work for years. The archive below uses the original JstWORK photographs—no AI recreation.
Recruitment. Careers. Job search. Digital visibility. Hiring. Future of work. These conversations show how the themes JstWORK.com talks about today have developed over time.
Online or in person. Keynote, panel, webinar, leadership session, career event or an honest conversation with your team.
For difficult senior and specialist hiring, JstWORK starts with the market: who exists, where they sit, what they have delivered and whether they are worth approaching.
Full search from brief through market mapping, outreach, assessment, interviews and offer.
One role. One defined market. A researched shortlist of potential profiles before you commit to full search.
Interview structure, recruitment process, workforce/talent strategy and hiring-market advice where needed.
For employers who want JstWORK to own the search, candidate engagement, assessment, interview process and closing through to appointment.
Commercial terms should be proposal-led. Historic and recent terms vary, so the public website should show the model—not publish an unapproved universal fee.
Request a search proposal →A defined research and outreach project can be bought independently before full search.
Recent launch material includes pilot and pipeline pricing; this should be shown only when the specific offer is active and scope is controlled.
See Talent Mapping →That is why JstWORK’s historic strength has been direct search and passive candidate identification rather than simply processing applications.
For senior, confidential, strategic and hard-to-fill appointments across Africa and international markets.
Role, business context, must-haves, culture, location and urgency.
Competitors, adjacent sectors, functions, titles and likely source companies.
Direct, targeted outreach rather than waiting for applicants.
Deep interviews focused on capability, motivation, fit and evidence.
Client interviews, negotiation, references, closing and handover.
C-suite and leadership appointments, specialist commercial/technical roles, market-entry hires, scarce-skill searches and roles where an advert has produced quantity rather than relevance.
Timing depends on seniority, geography, availability, notice periods and client interview speed. The process should show weekly progress rather than disappear into a black box.
Use the approved AALTO HAPS assignment as a compact case story: challenge, roles, search geography and result.
Use approved TigerLogic-style examples without disclosing confidential candidate data.
Insert approved Marco Schaefer / Enrico Coucourde / Fulvio De Stefano / Christiaan Schoombee quotation.
When you need market intelligence and relevant names quickly—but do not necessarily need a full headhunt.
You give us one defined role. We research competitors, adjacent businesses, functions and relevant markets, then identify potential profiles against that exact brief.
A broader research project for future workforce planning, succession, new-market entry, competitor intelligence or building a pipeline before headcount opens.
Potential active and passive profiles aligned to the brief.
Companies, adjacent sectors, markets and functional homes.
Title variation, experience patterns, compensation signals and availability clues.
Approach independently or ask JstWORK to continue into full Executive Search.
| Recent offer architecture | Fee excl. VAT | Best fit |
|---|---|---|
| Founding Pilot | USD 1,500 | Controlled mid-level role, one principal geography, first pilot places. |
| Standard Pipeline | USD 2,500 | One role, one main geography, standard market research and outreach. |
| Enhanced Pipeline | USD 3,500 | Expanded project including employer-brand content and interview toolkit. |
| Complex / Multi-Hire | From USD 5,000 | Scarce skills, several locations, large outreach scope or multiple hires. |
These figures come from the recent Role-Specific Talent Pipeline launch documents. They are offer-specific and should only remain on the live site if you decide this pricing architecture is still active.
The value is the disciplined research: the right source companies, adjacent markets and potential profiles—not simply a database export.
When change is inevitable, we make it human. JstWORK.com helps organisations support people through redundancy with dignity, confidence and a practical plan for what comes next.
“It’s not the end of a career.
It’s a new beginning.”
Job loss can be one of life’s most challenging professional experiences. A good outplacement programme should do more than soften the announcement—it should give people practical tools, expert guidance and confidence to move forward.
JstWORK.com works with HR and leadership teams to shape programmes around your organisation, your people, the seniority mix, timeframe and the outcomes you need.
See How the Programme Works →Flexible, tailored support for individuals, teams and senior leaders.
Practical, structured support for employees affected by redundancy: career direction, digital positioning, job search, interviews and next steps.
Explore →Personalised one-to-one career coaching for senior leaders navigating a high-stakes transition, repositioning or portfolio career.
Explore →CV, LinkedIn and professional positioning designed to improve visibility, relevance and recruiter searchability.
Explore →Programme design for restructures and closures, including workshops, specialist support and tailored career pathways.
Explore →Supporting departing employees is both the right thing to do and a sound business decision. Responsible transition support can protect trust, strengthen employer reputation and help remaining teams see that people matter—even during difficult change.
Discuss the Business Case →Programme depth is tailored to the organisation and participant group. Core career-transition support can include:
Structured cohorts, workshops, digital career support and scalable delivery for closures or major restructures.
More targeted career planning, market positioning, interview preparation and individual guidance.
Confidential one-to-one support for senior leaders navigating reputation, market positioning and high-stakes career decisions.
“The strongest outplacement support combines structure with humanity: practical tools, market understanding, confidence and a clear route forward.”JstWORK.com programme philosophy
JstWORK.com has supported workforce-transition programmes ranging from individual executives to large employee populations. The live site can develop approved client stories into evidence-led case studies with outcomes, programme footage and participant feedback.
Career workshops · CV & LinkedIn · job-search strategy · interviews · career planning
Request programme examples →JstWORK.com has delivered outplacement and career-transition support for organisations ranging from multinational employers to major workforce-transition programmes across East Africa and beyond.
Supporting the transition surrounding the Kwale mine closure, with training designed specifically for employees navigating the next phase of their careers.
Tell us the number of people affected, seniority mix, timeframe and what support you want employees to leave with. We’ll shape the programme around the situation.
Practical, recruiter-led career support for professionals who want stronger positioning, better interviews and a clearer route to what comes next.
Designed to make choosing simple—not make you decode a catalogue.
My CV or LinkedIn is not opening the right doors.
CV & LinkedIn →I need clarity, direction and a practical career plan.
Career Development →I have an interview—or need to negotiate my value.
Interview & Salary →I am senior, transitioning or making a high-stakes decision.
Executive Coaching →This is the commercial centre of JstWORK.com Careers. Product buttons are designed to connect directly to WooCommerce checkout when the live site is built.
An ATS-focused CV designed to strengthen relevance, keywords and professional positioning.
Improve recruiter visibility, keyword alignment and the way your professional value is communicated.
A structured career strategy programme covering the future of work, positioning, planning and the hidden job market.
Prepare strategically, communicate your value clearly and improve your conversion from interview to offer.
CV + LinkedIn + Cover Letter presented as one coherent executive story.
Use a diagnostic first if you are not sure whether your CV or LinkedIn positioning is the problem.
Our career work is informed by recruitment, headhunting and thousands of real candidate conversations. That means we look at your career from both sides of the table: what you want—and what the market needs to see.
Go straight to the Career Shop. Still deciding? Book a conversation before you buy the wrong thing.
A substantial career-development programme for professionals who want a system—not another motivational webinar.
Define where you are going and what roles, industries, capabilities and networks make that direction realistic.
Know what you are selling, why it matters and how to articulate it consistently.
Move beyond applications into target-company research, relationships and proactive career management.
7+ hours · self-paced · experienced professionals
Enrol / payment route →Clarify the leadership, lifestyle, income and impact you want next, then turn that ambition into a practical 1–3–5 direction.
Understand how organisations hire, structure senior roles and assess value so your plan reflects the real market.
Translate achievements, experience and leadership scope into a credible executive value proposition.
Strengthen LinkedIn, your digital footprint, reputation and the way decision-makers understand you.
Map target employers, decision-makers and relationships instead of relying only on advertised jobs.
Create an organised approach to networking, outreach, applications and follow-up.
Moodle hosts the learning. The website explains outcomes, shows modules, handles payment/sign-up and creates the access journey.
For professionals who want help applying the framework to a specific career decision, market or transition.
Your CV, LinkedIn and Cover Letter should reinforce the same positioning—and make your value easy to understand quickly.
Designed for humans and modern recruitment systems, with achievements and hard-skill language tied to target roles.
Headline, About, experience, skills and activity aligned to how recruiters search and how decision-makers assess credibility.
A focused narrative that explains fit, motivation and relevance to a particular opportunity.
| Service | Working price | What it should explain on the live site |
|---|---|---|
| CV Service | KES 11,500 | Target-role analysis, ATS/keyword alignment, achievements, executive value and a professionally structured master CV. |
| LinkedIn Optimisation | KES 15,000 | Headline, About, experience, skills, recruiter-search keywords and profile positioning aligned to the roles you want. |
| Cover Letter | Confirm price | Role-specific narrative explaining fit, motivation and value. Do not publish the old 2021 price automatically. |
| Executive Career Positioning Package | Confirm package price | CV + LinkedIn + Cover Letter built from one positioning strategy, ideally with a package advantage over buying individually. |
Historic career documents contain older rates (for example the old KES 8,700 Digital CV and KES 11,600 LinkedIn fee). Those are archived prices and should not be resurrected on the new website.
The strongest package starts with the role you want and works backwards into the evidence, keywords and story required to support that direction.
Specific preparation for a specific role—plus negotiation support when the offer arrives.
Likely questions, competency evidence, role priorities, value stories, panel strategy, difficult questions and executive presence.
Market context, range, leverage, timing, alternatives, non-cash elements and how to protect the relationship while asking for more.
Interview & Salary support
Break down the role, company, likely panel priorities, market context and the evidence you will need.
Question types, competency evidence, executive presence, difficult questions, closing and what to ask them.
Understand salary bands, research your bracket, build the ask and negotiate total package without damaging the relationship.
Direct one-to-one work with a recruiter and career adviser for complex, senior or high-stakes career decisions.
Redundancy, return to market or moving from one chapter to another.
Promotion, leadership positioning and stepping into larger scope.
Industry, geography or functional change where your story must be rebuilt credibly.
Competing offers, salary, role fit, career risk and long-term direction.
One evidence library. Four filters. Real client and professional stories presented in context.
Multi-hire technical / aviation assignment. Insert approved challenge → approach → outcome story.
Insert approved Marco / Enrico / Fulvio / Christiaan quotation.
Show what changed because JstWORK mapped and approached the market directly.
Anonymised deliverable showing companies, profiles and market insight.
What the employer learned before deciding whether to proceed to search.
Large-scale workforce transition story with approved participant figures and outcomes.
One-to-one senior transition work and client feedback.
Use approved Clara Odero / Calvin Tiony / other professional stories.
Positioning, interview or career-strategy outcomes.
Fewer generic HR articles. More useful founder-led thinking from somebody actively working in recruitment, redundancy, careers and AI.
Future of Work / Career strategy
Passive candidate behaviour, confidential search, difficult roles, interviewing, employer proposition and why more applicants do not equal better talent.
Market mapping, title variation, compensation signals, source companies, workforce planning and what the market tells you before a hire.
AI at work, career planning, prompting, digital positioning, interviews, salary, job search and the human advantage.
Employer responsibility, transition design, executive outplacement, employee experience and career resilience.
Recruitment / passive talent
Talent Mapping / market intelligence
AI / Future of Work
Outplacement / employer brand
A living authority hub for AI & Careers, hiring, Talent Mapping, interviews, market intelligence and events—not a cupboard of old freebies.
Recruiter-led prompts for career planning, job research, CV analysis, interview preparation, market mapping and everyday work—not generic AI tricks.
A practical pre-search resource: role clarity, source companies, geography, compensation, urgency and whether to advertise, map or headhunt.
AI & Careers presentations, recruitment insight, employer sessions and future JstWORK masterclasses, with registration captured in Zoho.
Modern prompts and frameworks for career research, positioning, interview preparation and market mapping.
A useful diagnostic before deciding whether to advertise, map or launch Executive Search.
Sales Tribe / AI & Careers-style sessions plus future JstWORK events.
The live website should ask only the questions relevant to your route, then send the enquiry into the correct Zoho flow.
Role title · location · urgency · essential experience · company.
One role or wider market? Geography? What decision will the map support?
Headcount · seniority mix · timing · location · programme objective.
A short diagnostic should route the visitor to the right product, eLearning or conversation.
Separate from service enquiries so it reaches the right person immediately.
Prototype of the SalesIQ journey.
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